31 articoli nella categoria News
Staff Cart-One 18/06/2026 0
Italy leader in recycling: 9 out of 10 paper and cardboard packages are recycled
Italy shines once again on the European recycling stage, setting a new record in 2023 with a recycling rate for paper and cardboard packaging exceeding 90%. An extraordinary achievement that not only widely surpasses the 85% target set by the European Union for 2030, but also places our country at the forefront of the transition toward a circular and sustainable economy.
Italy leader in recycling: 9 out of 10 paper and cardboard packages are recycled. This success, resulting from citizens' commitment to separate waste collection and the efficiency of the national paper supply chain, demonstrates that the circular economy is a concrete reality in our country. But what are the numbers behind this success? What are the future challenges and the role of packaging companies in this context? Let's find out together in this in-depth analysis. Read also: “Packaging: paper is the fastest-growing food packaging material”
The numbers behind success: an in-depth analysis
Reaching this milestone, as highlighted by Alberto Marchi, former president of Comieco (National Consortium for the Recovery and Recycling of Cellulosic Packaging), has allowed for the diversion of over 4.7 million tons of paper and cardboard from landfills. A massive amount of material that, thanks to the Italian paper supply chain, is transformed into new raw material, reducing pressure on natural resources and contributing to the fight against climate change. The excellence of the Italian paper industry, capable of recycling 12 tons of waste paper per minute, translates into equivalent CO2 emissions savings, proving how the circular economy can be a driver of sustainable development.
Separate waste collection: the engine of recycling
Behind this success lies the commitment of Italian citizens, who, with over 3.6 million tons of paper and cardboard collected annually, demonstrate a high level of environmental awareness and active participation in the recycling process. Separate waste collection represents the first, fundamental step to ensure that recyclable materials are correctly sent for recovery, preventing them from ending up in landfills or the environment.
Challenges and future prospects: a South to be empowered
Despite these excellent results, Italy cannot rest on its laurels. There is still room for improvement, particularly in certain areas of the South, where separate waste collection and recycling infrastructures still face some critical issues. To address this challenge, Comieco has implemented a specific Action Plan for the South, which provides targeted investments and support to municipalities to boost separate collection and improve waste management. The goal is to bridge the gap between North and South, ensuring all citizens have the same opportunities to contribute to recycling and environmental protection.
Packaging companies: protagonists of change
In this context, packaging companies have a crucial role to play. Choosing recyclable materials, designing eco-sustainable packaging, and promoting separate waste collection are concrete actions that can make a difference. Companies can also invest in research and development to find innovative solutions that reduce the environmental impact of packaging, such as using biodegradable or compostable materials, or designing reusable packaging.
Italy as a model of Circular Economy
Italy, through its commitment to paper and cardboard recycling, stands as a reference model for the circular economy. A model that, starting from waste reduction and material reuse, aims to create a more sustainable and resilient economic system. The success of paper and cardboard packaging recycling demonstrates that it is possible to combine economic development and environmental protection, creating a greener and more prosperous future for all. To learn more: “Sustainability: recycling and reuse for a second life of materials”
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Staff Cart-One 18/06/2026 0
Packaging Première 2024: the trends that are redefining the future of packaging
Packaging Première 2024, the Milanese event dedicated to the world of packaging, has unveiled a series of innovations destined to revolutionize the way brands interact with consumers. Whether you are a jeweler, a clothing retailer, or a food delivery business, the trends that emerged from this event are essential to remain competitive and offer your customers an unforgettable experience.
Packaging Première 2024: the trends that are redefining the future of packaging. Imagine opening a box and discovering a treasure. A sparkling piece of jewelry, a haute couture dress, or even a delicious takeaway dish. Packaging is the first impression, the anticipation of an experience. And at Packaging Première 2024 in Milan, we saw how this experience is about to be revolutionized. From sustainability winning consumers' hearts to minimalist design whispering elegance, from personalization creating unique bonds to technology making packaging smart, all the way to innovative food delivery solutions that bring convenience to a new level. Read also: “How to find the best packaging for your product?”
1. Sustainability: much more than a buzzword
Sustainability is no longer an option, but a fundamental requirement for any brand wanting to win consumer trust. At Packaging Première 2024, attention to the environment was evident in every aspect:
Eco-friendly materials: recycled cardboard, unbleached kraft paper, and biodegradable plastic have become the norm. The biodegradable "disco bio" case, made with compostable materials, is a clear example of how innovation can go hand in hand with sustainability.
Reusable packaging: companies are investing in creative solutions to give new life to packaging. Jewelry cases that transform into elegant storage boxes or shopping bags made of durable fabric are just a few examples of how packaging can become a valuable item for the customer while reducing environmental impact.
Circular economy: the concept of "reuse" also extends to materials. Many companies are experimenting with packaging made from production waste, such as cosmetics packaging created with dried orange peels.
2. Minimalist design: the art of simplicity
Minimalism continues to dominate the world of design, and packaging is no exception. Clean lines, neutral colors (white, beige, light gray), and essential geometric shapes are the key elements of this trend.
Jewelry: in the jewelry sector, minimalist design is particularly effective. A simple and elegant case enhances the beauty of the piece of jewelry without distractions, creating an aura of luxury and refinement.
Clothing: in the clothing sector too, minimalist packaging is gaining ground. Kraft paper bags with a logo printed in black, white boxes with embossed details: these are solutions that communicate quality and style without needing excesses.
Food delivery: takeaway food can also be presented in an elegant and minimalist way. Recycled cardboard containers with a clean design and essential graphics are an ecological and trendy alternative to classic plastic containers.
3. Personalization: the unique touch that makes the difference
Personalization is the key to creating a memorable purchasing experience. At Packaging Première 2024, we saw a wide range of solutions to make every single package unique:
Digital printing: digital printing allows you to customize each package with names, initials, special messages, or images. Imagine a jewelry case engraved with the recipient's name or a shopping bag with custom graphics for a special event.
Labels and ribbons: adhesive labels with personalized messages, colored ribbons with the brand logo, or wax seals with the customer's initials are details that make the difference.
Unboxing experience: opening the package has become a crucial moment in the customer experience. Packaging with surprise openings, layers of colored tissue paper, small gifts, or handwritten notes transform unboxing into an event to be shared on social media.
4. Technology: packaging becomes smart
The integration of technology into packaging is opening up new possibilities for brands.
Rfid and nfc: these technologies allow products to be tracked throughout the entire supply chain, ensuring authenticity and quality. Furthermore, they can be used to provide additional information to customers via smartphone, such as the history of a piece of jewelry or care instructions for a garment.
Smart inks: thermochromic and photochromic inks change color based on temperature or light, creating surprising and interactive visual effects. Imagine a box of chocolates that changes color when opened or a wine label that reveals a secret message when exposed to sunlight.
Interactive packaging: packaging can become a true communication tool. QR codes linking to videos, augmented reality animating the boxes, interactive games engaging the customer: the possibilities are endless.
5. Food delivery: packaging that wins over the palate
The food delivery sector is continuously growing, and packaging plays a fundamental role in ensuring food quality and freshness, as well as offering a pleasant consumption experience.
Compostable containers: containers made from sugarcane, bamboo, or PLA (a type of bioplastic derived from renewable sources) are an ecological alternative to plastic containers. They are resistant, suitable for contact with food, and decompose naturally.
Functional design: food delivery packaging must be practical and easy to use. Containers with separate compartments to keep foods divided, airtight lids to prevent leaks, compostable cutlery, and recycled paper napkins are details that make the difference.
Branding: food delivery packaging can also be an opportunity to strengthen brand identity. Colors, logo, and eye-catching graphics can transform a simple container into an effective communication vehicle.
The future of packaging is already here
Packaging Première 2024 has shown that packaging is much more than a simple wrapper. It is a powerful marketing tool, a way to communicate your brand values and create an emotional bond with your customers. Don't wait any longer: contact us for a personalized consultation and discover how the latest trends in packaging can transform your business. See also: “The packaging in the eCommerce strategy: the new frontiers”
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Staff Cart-One 18/06/2026 0
Food product labeling: what changes with the new MIMIT guidelines
Food product labeling represents one of the most important tools for ensuring transparency and trust between producers and consumers. The new MIMIT (Ministry of Enterprises and Made in Italy) guidelines, published on September 18, 2024, introduce significant updates on the quantitative ingredients declaration (QUID). Food product labeling: what changes with the new MIMIT guidelines. These changes aim to make food ingredient communication clearer and more uniform, an essential aspect for both domestic and international markets. But what are the implications for companies in the food sector? And how can packaging help comply with these regulations? Let's find out. See also: “Greenwashing: the new regulatory framework and the implications for packaging companies”
What changes with the new guidelines: the focus on QUID
The new provisions of MIMIT focus on the mandatory nature of the quantitative ingredient declaration, known as QUID (Quantitative Ingredient Declaration). This element is key to informing consumers about the quantity of the main ingredients of a product and ensuring an informed choice. The QUID declaration is mandatory in three specific cases:
When an ingredient is mentioned in the product name: for example, names like “chocolate biscuits” or “orange juice” require a clear indication of the percentage of chocolate or orange used.
When an ingredient is highlighted on the label: through images, colors, or text like “with fresh milk” or “with butter”, it is necessary to specify the quantity of the highlighted ingredient.
When an ingredient is essential to characterize the product or differentiate it: for instance, “cereal bread” must declare the percentage of cereals it contains.
Why QUID matters QUID is not just a regulatory matter, but also an element of transparency that increases consumer trust toward the product and the company. Clear and precise information improves the shopping experience and allows a direct comparison between similar products.
Food categories involved and specific updates
The guidelines do not just establish general rules, but introduce specific clarifications for different categories of food products:
Prepackaged products: labeling must be legible, complete, and visibly positioned.
Milk and fresh pasta filata cheeses: these products require additional information to ensure proper understanding of their characteristics by the consumer.
Meats used as ingredients: special attention is dedicated to this category, with the aim of ensuring traceability and a clear distinction between similar products sold in different countries.
The value of the guidelines for the international market
The new standards offer a competitive advantage to Italian companies exporting their products. Clear and uniform labeling facilitates sales in foreign markets, where similar regulations often govern the composition and presentation of products.
The role of packaging in food labeling
Packaging is a crucial element to ensure compliance with the new guidelines. A label must not only be compliant, but it must integrate harmoniously with the packaging design, maintaining legibility and visual impact. Here is how packaging can support companies:
Support for legible and visible labeling: boxes designed by Cart-One offer dedicated spaces for label application, ensuring they are clearly visible and easily readable by consumers.
Enhancement of product aesthetics: with well-designed packaging, mandatory information can be presented in an orderly manner, without compromising overall aesthetics.
Sustainable materials for green communication: besides complying with regulations, using recyclable or eco-friendly materials communicates the company's sustainability values, which are increasingly appreciated by consumers today.
How to adapt to the new MIMIT guidelines
Companies in the food sector must consider these aspects to comply with the new regulations:
Label design review: ensure that all mandatory information is present and easily readable.
Packaging optimization: choose packaging that enhances the label and supports clear communication.
Innovation through customization: integrate creative designs to stand out from the competition, without compromising compliance.
Cart-One as a partner for food labeling
Cart-One offers tailor-made packaging solutions for the food industry, combining functionality, aesthetics, and sustainability. Whether it is packaging for prepackaged products or boxes for milk and cheese, our solutions are designed to meet regulatory requirements and enhance your products.
Packaging as a tool for transparency and value
The new MIMIT guidelines represent a step forward in the transparency and quality of food labeling. For companies, packaging is not just a support for labels, but a strategic element to strengthen consumer trust and stand out in the market. With Cart-One, you can count on innovative, sustainable, and compliant packaging solutions that help you respect regulations and value your products. Contact us to discover how we can support you on your path toward increasingly effective and competitive packaging. Read also: “29th Comieco Report: paper and cardboard recycling in Italy, 2023 marks a new historic record”
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Staff Cart-One 18/06/2026 0
News on packaging regulations: towards safe, sustainable, and circular packaging
December 16, 2024, marks a decisive turning point for the packaging sector: the Council formally adopted the new regulation on packaging and packaging waste. This regulatory innovation, detailed in the PPWR special by ItaliaImballaggio, represents the latest evolution for a sector that, throughout its entire lifecycle, is moving towards more responsible and sustainable management. News on packaging regulations: towards safe, sustainable, and circular packaging. In this article, we will explore the changes introduced, the implications for different application sectors, and the key role that efficient packaging can play in a circular economy strategy. Discover how these rules can transform your business and how Cart-One stands as a strategic partner in this transition. Read also: “CE marking of machinery: what changes with the EU/2023/1230 regulation”
Safe, sustainable, and recyclable packaging: the new requirements
The new regulation provides a series of ambitious targets for 2030 and 2040, aimed at promoting packaging that reduces environmental impact throughout its lifecycle. Among the main requirements are:
Recycled content: by 2040, single-use plastic bottles must contain up to 65% recycled material, a key milestone to reduce dependence on virgin raw materials.
Weight and volume reduction: the new rules require minimizing both the weight and volume of packaging, eliminating superfluous wrapping and optimizing design to reduce waste.
Limitation of hazardous substances: substances of concern will also be reduced, for example by limiting the placement on the market of packaging in contact with food products that contains PFAS above certain thresholds.
Labeling and information: requirements regarding labeling and marking aim to make sorting and proper disposal of packaging easier for the consumer, facilitating more conscious purchasing choices.
Restrictions on single-use plastic packaging
The regulation introduces specific measures to limit the use of single-use plastic, particularly targeting:
Pre-packaged fruit and vegetable products, especially if the weight is less than 1.5 kg.
Food and beverages served in hotels, bars, and restaurants, with special attention to individual portions of condiments, sauces, cream, and sugar.
Small single-use cosmetic and personal hygiene products typical of the hospitality sector (for example, shampoo bottles or lotions).
Ultra-lightweight plastic bags, those often provided in markets for bulk food items.
These restrictions are designed to encourage the adoption of alternative materials and drastically reduce the amount of single-use plastic that ends up in landfills.
Reuse targets and refill obligations
The regulation sets new binding reuse targets for 2030 and indicative targets for 2040, diversified depending on the type of packaging. For example, for packaging intended for transport and sale, a binding target of 40% is planned, while for grouped packaging the target is set at 10%. Furthermore, businesses operating in the take-away sector will be obliged to offer customers the option of using personal containers, allowing them to be filled with food and beverages at no additional cost. This measure not only favors reuse but also encourages more sustainable consumption behaviors.
The packaging lifecycle and the new regulatory vision
Despite progress in recycling, the EU still records high packaging waste production: in 2022, nearly 186.5 kg of waste were generated per inhabitant, with 36 kg from plastic alone. This scenario highlights how the amount of waste exceeds that of recycled material, making an update to the regulatory framework essential. The proposal to revise Directive 94/62/EC, now transformed into a regulation (PPWR), was conceived to promote a transition towards a circular economy and to steer Europe towards climate neutrality. The European Parliament and the Council agreed on their positions and, following a provisional agreement reached on March 4, 2024, the regulation will enter into force 18 months after its publication in the Official Journal of the EU.
The role of Cart-One in the transition towards innovative packaging
In this evolving regulatory context, Cart-One confirms itself as a strategic partner for companies wishing to align with the new regulations and adopt cutting-edge packaging solutions. Our solutions offer:
Safe and recyclable packaging: we design packaging that guarantees product protection and facilitates recycling, helping to reduce environmental impact.
Design optimization: with Cart-One, it is possible to reduce the weight and volume of packaging, improving logistics efficiency and reducing transport and storage costs.
Transparency and information: labels and markings compliant with the new standards allow for clear information on recycled content and the packaging lifecycle, making sorting and correct disposal easier for consumers.
The new regulation on packaging and waste represents an important regulatory evolution, aimed at transforming the packaging sector into a model of safety, sustainability, and circularity. With ambitious goals and restrictive measures, Europe is charting the course toward a future where every stage of the packaging lifecycle will be optimized to reduce waste and environmental impacts. Cart-One stands as the ideal partner for companies wishing to make this leap in quality, offering innovative, safe packaging solutions compliant with the new regulations. Are you ready to transform your packaging and lead the change toward a circular economy? Contact us today to discover how we can help you create packaging that is a true competitive asset for your business. You might also be interested in: “Food product labeling: what changes with the new MIMIT guidelines”
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Andrea Pastore 17/06/2026 0
Innovation Academy 2022
Who are the pilots and what is their mission?
The pilots are a team of innovation’s representatives of each alliance’s member (see below for more detailed information).
They define themselves as:
“We are a bunch of pragmatic and entrepreneurial colleagues on a mission to discover sustainable, corrugated based packaging solutions that will bring value to our most respected global customers.”
For them, identifying the precise issue to be solved and co-design tomorrow’s solution is one of the best ways to serve our customers.
How do they do it? By offering exclusive working sessions together with clients and cross-functional profiles (marketing, R&D, designer, production manager) and one of the partners of the European innovation eco-system.
Based a design thinking method facilitated by Board Of Innovation with Michiel Mol and Robin Vermeulen, the objective is to quickly prototype and to accelerate projects that are already identified or that will be soon in the pipeline.
In November 2022, the Innovation Academy was hosted at H.B. Fuller’s location in close partnership with Elizabeth Staab and Martin Riswick.
Even with the COVID situation, it was decided to maintain the session, on a hybrid version that was really appreciated by our clients:
"Even if this was done remotely, this was interactive, really appreciate their enthusiasm to work on the topic”European Packaging Engineer
With an average success rate of 8.34/10, the Innovation Pilots have decided to continue this very valuable and customer-centric event and to set-up four Innovation Academies for 2022. Please save the dates!
March 2022 (date to be confirmed) – topic: how to design alternative to single use plastic in the beverage industry? – France - already full
5th to 7th April 2022 – topic: how to tackle e-commerce supply chain impacts? – location to be defined
13th to 15th September 2022 – topic: how to identify paper-based options for your business? – location to be defined
15th to 17th November 2022 – topic: how can we imagine the future of e-commerce? – location to be defined
Do you want to know more about the program and the topic? Please have a look at the document!
2022_BBP_HbFuller_Innovation-Academies_Teaser-1Download
Do you want to have an entire team dedicated to your issue? Please contact us!
daphne.deledicq@vpkgroup.com
Origin of the European Pilots team
Since January 2021, our Chief Innovation Officer, Daphne Deledicq decided to create a dedicated team in order to answer global customers’ requests and to work together on key strategic packaging topics, sustainability and e-commerce .
This team gathers packaging design experts from the alliance with complementary profiles:
VPK: Arnaud Bertelli and Nikolaas Verhelst
Klingele: Christian Hoessle
Hinojosa: Norman Masia
Cart-One: Daniele Plazzi and Fiorentino Pirone
Most of them were already the ones trained in 2019 for FFP certification
#Ecommerce / #Sustainability
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Staff Cart-One 17/06/2026 0
New CAC 2025 rates: what changes for paper, wood, glass, and plastic
From July 1, 2025, the new rates for CAC Environmental Contributions for paper, wood, glass, and plastic packaging will come into force. These changes, established by CONAI in collaboration with the Rilegno, Corepla, Comieco, and Coreve consortia, aim to maintain the economic sustainability of recycling chains and promote a more efficient circular economy. New CAC 2025 rates: what changes for paper, wood, glass, and plastic. Let's discover together in detail the introduced changes, how they will influence companies, and what strategies to adopt to optimize packaging management. Read also: “CE marking of machinery: what changes with the EU/2023/1230 regulation”
Why are the new CAC rates necessary?
The modulation of the CAC stems from the need to guarantee the financial balance of the consortia responsible for the collection, sorting, and recycling of different packaging materials. In recent years, changes in the raw materials market and a decline in revenues from the sale of recycled materials have put pressure on the system, requiring a structural intervention to maintain the sustainability of operational activities. In particular, the new rates aim to:
Support supply chain consortia in their recycling activities.
Adjust contributions to the actual management costs of packaging waste.
Promote greater environmental responsibility among companies that place packaging on the market.
Paper packaging: more tiers and benefits for certified composites
For the paper sector, the contribution tiers will increase from six to eight, with greater granularity in packaging classification. This choice will allow the contribution to be applied more fairly and reward companies that choose more sustainable packaging solutions. The main changes include:
Introduction of benefits for certified composites in categories B1 and C1, which could benefit from reduced rates.
One-year trial: A trial period will allow monitoring the impact of the new rates and making any adjustments based on the results obtained.
Operational guidelines: CONAI and Comieco will shortly publish guidelines to help companies adapt correctly to the new criteria, with particular attention to small companies that place minimal volumes of composite packaging on the market.
Wood packaging: a gradual increase to support Rilegno
Wood packaging will also see an increase in the environmental contribution, which will rise from 7 €/ton to 9 €/ton. This modification has been designed to support the Rilegno consortium, ensuring the coverage of management costs and maintaining financial balance. Why this increase?
The wood sector is facing challenges related to the decline in revenues from the sale of recycled material.
The increase in the CAC allows collection and recycling operations to remain active, avoiding disruptions in the service.
This is an adjustment that had been planned for some time, part of a long-term financial stabilization plan.
Glass packaging: environmental contributions doubled in two phases
The environmental contribution for glass packaging will undergo a significant increase in two phases:
From July 1, 2025: The CAC will rise from 15 €/ton to 35 €/ton.
From January 1, 2026: Further increase to 40 €/ton.
What led to this decision?
Market difficulties: the Coreve consortium reported a drastic reduction in revenues from the sale of recycled materials.
Drop in auction prices: in the last auction of October 2024, prices fell to a quarter compared to the beginning of the year, heavily impacting the consortium's budget.
Increase in operational costs: the return of large quantities of glass packaging waste generated an increase in management costs, making a revision of the environmental contribution necessary.
Plastic packaging: rates modulated for all nine tiers
For plastic packaging, the nine contribution tiers in force since 2023 will remain unchanged, but the rates will be updated. Corepla recorded a 4.6% increase in collected plastic packaging waste, with a consequent increase in management and sorting costs. New CAC Rates for Plastic (from July 1, 2025)
A1.1: From 24.00 €/ton to 40.00 €/ton.
A1.2: From 90.00 €/ton to 87.00 €/ton.
A2: From 220,00 €/ton to 258.00 €/ton.
B1.1: From 224.00 €/ton to 219.00 €/ton.
B1.2: From 233.00 €/ton to 228.00 €/ton.
B2.1: From 441.00 €/ton to 611.00 €/ton.
B2.2: From 589.00 €/ton to 724.00 €/ton.
B2.3: From 650.00 €/ton to 785.00 €/ton.
C: From 655.00 €/ton to 790.00 €/ton.
How to prepare for the new CACs? The support of Cart-One
Companies in the packaging sector will need to adapt quickly to these new rates, reviewing their packaging and waste management strategies. Cart-One offers innovative solutions to:
Optimize the use of packaging materials, choosing lighter and more recyclable solutions that reduce CAC costs.
Avoid overpackaging, proposing smart packaging that minimizes waste.
Support companies in the transition towards sustainable packaging, helping them comply with new regulations and improve their environmental footprint.
Facing 2025 with the right solutions
The modulation of environmental contributions represents a challenge, but also an opportunity to rethink packaging strategies from a sustainable perspective. Preparing at best means adopting solutions that not only comply with the new regulations but also improve the company's operational efficiency and competitiveness. Cart-One is ready to guide you along this path, offering the necessary support to transform your packaging into a true strategic asset. Want to know more about how to optimize your packaging in view of the new CACs? Contact us for a personalized consultation and discover how our solutions can help you make a difference! You might also be interested in: “Food product labeling: what changes with the new MIMIT guidelines” Source: ItaliaImballaggio
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Staff Cart-One 17/06/2026 0
US tariffs: impact on agri-food and packaging
The Italian agri-food sector looks with growing concern at the possible introduction of new customs tariffs by the United States, a measure that could heavily penalize Made in Italy exports and have direct repercussions on the food packaging supply chain as well. US tariffs: impact on agri-food and packaging. Italy, with over 67 billion euros in agri-food exports in 2024, recorded an 8% growth compared to the previous year, confirming its position among the main exporting countries in the world. However, the hypothesis of new US tariff barriers risks slowing down this positive trend. Read also: “New CAC 2025 rates: what changes for paper, wood, glass, and plastic”
Why US tariffs worry Italy
According to Denis Pantini, Head of Agri-Food at Nomisma, the additional tariffs are part of a strategy to rebalance the American trade balance, which has long been in deficit towards the European Union. The deficit exceeds 200 billion dollars for goods, although it softens when considering the trade of services. Right in the crosshairs could end up Italian agri-food products, which are the most exposed to exports towards the US among all EU countries, with a share of 12% of the total value of sector exports.
The Italian products most at risk of tariffs
Many of the symbolic products of the Made in Italy agri-food sector depend significantly on the US market. Among the most exposed we find:
Cider (72%), Pecorino Romano and Fiore Sardo PDO (57%),
White wines from Trentino-Alto Adige and Friuli Venezia Giulia (48%),
Toscana red wines PDO (40%),
Extra virgin olive oil (32%),
Vinegars (30%), mineral waters (28%),
and also Parmigiano Reggiano and Grana Padano (17%).
These are significant percentages, which make it clear how closely Italian agri-food exports are tied to the American market.
The most exposed Italian regions
The economic consequences will not be distributed evenly. Some Italian regions, particularly in Central and Southern Italy, risk greater impacts. Sardegna is the most vulnerable: it produces over 90% of Pecorino Romano PDO and sends 49% of its agri-food exports to the United States. Followed by Toscana, where oil represents 42% of exports towards the US and wines 33%. Lazio also exports 58% of its olive oil to the US, while Abruzzo sends 28% of its pasta and bakery products. In Campania, 26% of wine exports are destined for the American market.
Packaging for export: a strategy to react to tariffs
In the midst of this uncertain scenario, food packaging can play a key role in facing the changes imposed by the international context. Rethinking packaging becomes a priority. Investing in sustainable, efficient packaging optimized for logistics means reducing costs, increasing product attractiveness, and adapting more easily to alternative markets. Smart packaging helps businesses position themselves better even in contexts where competitiveness is played out on details such as traceability, food safety, aesthetic appeal, and environmental impact.
Cart-One alongside agri-food businesses
In a market increasingly influenced by geopolitical and commercial factors, Cart-One proposes itself as a strategic partner for Italian companies, offering customized and export-ready packaging solutions. Our corrugated cardboard boxes, studied for the needs of the agri-food sector, meet international standards and are designed to enhance every product with efficiency, aesthetics, and sustainability. Do you need a more competitive, sustainable packaging ready to overcome new barriers? Cart-One is ready to accompany you with tailor-made solutions for the Italian agri-food sector of today... and tomorrow. Contact us for more information. See also: “Sustainable packaging: what influences Italian consumers' purchases”
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